The Carolinas are experiencing unprecedented growth, making them ideal locations for new business ventures. With a combined population of over 15 million according to the 2023 Census, both North and South Carolina offer fertile ground for entrepreneurial success. South Carolina is the fastest-growing state in the US, and North Carolina is the sixth fastest, with predictions to become the seventh most populated state by the early 2030s. Additionally, thousands of new residents are moving to the Carolinas each month, driving increased demand for housing and insurance services.
Why the Carolinas?
The continuous inflow of new residents and homebuyers into the Carolinas makes these states a promising market for aspiring Brightway agency owners. Here’s why the Carolinas are perfect for starting your Brightway journey:
- Surge in New Homeowners and Insurance Demand: In 2023 alone, nearly 150,000 people moved to North Carolina, with a significant portion coming from states like New York, Florida, and California. South Carolina saw a net gain of over 90,000 new residents, making it the fastest-growing state in the U.S. Many of these new residents are buying homes, driving up the demand for home and auto insurance.
- Brightway's Proven Success: With a robust presence in the Carolinas, including 17 agencies and our second-largest agency located in Charlotte, you'll be joining an established network of professionals.
The rapid growth in the Carolinas presents a significant opportunity for aspiring Brightway agency owners. Here are some compelling reasons why the Carolinas are perfect for starting your Brightway journey:
- Inflow of New Residents: Both states are seeing a surge of new residents moving from other states, which means a growing number of people needing new insurance policies whether it’s for their home, vehicle, business or toys such as an RV or boat.
- Strong Insurance Demand: The average home insurance premium is approximately $3,383 in North Carolina and $2,708 in South Carolina, highlighting the need for quality insurance solutions.
- Brightway's Proven Success: With a strong presence in the Carolinas, including 17 agencies and our second-largest agency located in Charlotte, you'll be joining a successful network of professionals.
At Brightway, we offer unparalleled support and resources to help you succeed. Our unique business model provides a range of benefits, including:
• More Choice: Partner with numerous national, regional, and local insurance companies to offer the best policies to your clients, providing curated choices that cater to their specific needs.
• Advanced Technology: Utilize our evolving technology solutions for efficient and effective business operations, paving the way to a brighter tomorrow.
• Centralized Support: Benefit from our comprehensive back-office support, including customer service, accounting, marketing, and public relations, giving you peace of mind as you grow your business.
Exciting New Developments
Brightway Insurance’s new regional office in Charlotte serves as a central hub for our expanding our operations in the Carolinas. This office will serve as a focal point for training, support, and innovation, ensuring that our agents are equipped with everything they need to succeed.
Producer Development Program (PDP)
Growing new business is a key indicator of a healthy agency, and producers are the driving force behind that growth. To support our agencies in recruiting top-tier talent, Brightway has partnered with the recruitment firm Rec-Gen to offer a special, subsidized, flat-rate recruitment fee. Rec-Gen deeply understands our guidelines for producer success, ensuring a seamless integration into our business model. We have also ramped up training to ensure each agency sees higher sales production per producer and improved quality for better retention. Please note that only the Agency Owner/Designated Agency Principal or Designated Agency Manager can request inclusion in the PDP.
Additionally, our Producer Development Program (PDP) is designed to help new agencies bring in talented producers. The program includes enhanced training to ensure higher sales production per producer and improved quality for better retention. This initiative underscores our dedication to supporting agency growth and success.
By opening a Brightway agency in the Carolinas, you can take advantage of the region's rapid growth and robust demand for insurance. With our proven business model and extensive support, you'll be well-equipped to build a successful agency and make a positive impact on your community. Join us in shaping the future of insurance in the Carolinas and beyond, ensuring that you and your clients can do insurance the brighter way with the right coverage.
New Financing Options for New Agencies in North & South Carolina As an extra incentive to start a new Brightway Agency in the Carolinas, we are excited to announce new attractive financing options for new agencies opening in the area. To find out more, fill out our franchising form and a Brightway Sales Consultant will provide you with more information.